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Consumer Trends Across Europe - M Willmott - Future Foundation (Page 37)
   

   
Text Box: Source: Gershuny/Sorokin/Bourdieu		Text Box: ‘Vertical mobility takes place within an ordered hierarchy of social and economic advantage
Horizontal promotes individuation, differentiation, feelings of self worth, or distinction within any given allocation of economically salient resources’ [ And, social prestige & standing]
Sorokin, as summarised by Gershuny, 2002 Text Box: ©  the  f u t u r e  foundation Link to
 
   
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